{"id":11829,"date":"2016-03-03T00:00:10","date_gmt":"2016-03-02T23:00:10","guid":{"rendered":"https:\/\/www.serhs.com\/?p=11829"},"modified":"2018-08-21T12:59:53","modified_gmt":"2018-08-21T10:59:53","slug":"serhs-tourism-hoteles-se-incorpora-a-la-junta-directiva-de-kids-cluster","status":"publish","type":"post","link":"https:\/\/serhs.com\/es\/serhs-tourism-hoteles-se-incorpora-a-la-junta-directiva-de-kids-cluster\/","title":{"rendered":"SERHS TOURISM &#038; HOTELES se incorpora a la junta directiva de KID&#8217;S CLUSTER\u00ae"},"content":{"rendered":"<div class=\"justificar\">\n<p>La Asamblea anual ordinaria de KID&#8217;S CLUSTER ha reunido los profesionales de diversos \u00e1mbitos que se vinculan al cl\u00faster que se acerca a su sexto cumplea\u00f1os.<\/p>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2018\/03\/serhs-tourism-hoteles-se-incorpora-a-la-junta-directiva-de-kids-cluster.jpg\" alt=\"SERHS TOURISM &amp; HOTELES se incorpora a la junta directiva de KID'S CLUSTER\" \/><\/p>\n<p>La renovada junta directiva est\u00e1 formada por:<\/p>\n<ul>\n<li>Presidente: Sr. \u00c0lex P\u00e9rez, por Abacus Cooperativa<\/li>\n<li>Vicepresidente: Sr. Florenci Verbon, por Educa Borras<\/li>\n<li>Tresorero: Sr. Iv\u00e1n Oliv\u00e9, por Grup Edeb\u00e9<\/li>\n<li>Secretaria: Sra. Imma Mar\u00edn, por Marinva<\/li>\n<li>Vocales:<br \/>\n&#8211; Sra. M\u00f2nica Nadal, por la Fundaci\u00f3 Jaume Bofill<br \/>\n&#8211; Sr. Jaume P\u00e9rez Payarols, por l&#8217;Hospital de Sant Joan de D\u00e9u<br \/>\n&#8211; Sra. Noelia Pastor, por SERHS Tourism &amp; Hotels<br \/>\n&#8211; Sra. Mari Pau Garreta, por Staedtler Iberia<br \/>\n&#8211; Sra. Elisabet Herrero, por la Corporaci\u00f3 Catalana de Mitjans Audiovisuals<\/li>\n<\/ul>\n<p>La novedad ha sido la incorporaci\u00f3n de la Noelia Pastor, Directora de Comunicaci\u00f3n de SERHS Tourism &amp; Hoteles, la divisi\u00f3n de negocios tur\u00edsticos de SERHS (que cuenta con la marca Vilars Rurals), el primer grupo tur\u00edstico de Catalu\u00f1a y que da servicio a m\u00e1s de 40.000 clientes.<\/p>\n<p>En la Asamblea, que ofrece un contenido previo de entre los que m\u00e1s inter\u00e9s despiertan entre sus socios, se ha tratado sobre la neurociencia y los aprendizajes que facilita respecto al establecimiento de v\u00ednculos con el p\u00fablico objetivo y los prescriptores de productos para los ni\u00f1os, m\u00e1s all\u00e1 de la comercializaci\u00f3n.<\/p>\n<p>Han intervenido Estrella Fern\u00e1ndez, psic\u00f3loga, formadora de mindfulness, especialista en neurociencia cognitiva y neuropsicolog\u00eda, profesora de EADA, investigadora y directora de Inself Center y Sergio Colado, ingeniero especializado en an\u00e1lisis del comportamiento, Doctorado Honoris Causa por el Comit\u00e9 de Terapeutas en Comportamiento no verbal y Director de Nech\u00ed Group.<\/p>\n<p>Las empresas asistentes muestran cada vez m\u00e1s una clara vocaci\u00f3n de establecer v\u00ednculos con su p\u00fablico como aliados en la crianza de los ni\u00f1os, aspecto que afecta estrategias y t\u00e1cticas de comunicaci\u00f3n.<\/p>\n<p><strong><em>SOBRE KID&#8217;S CLUSTER:<\/em><\/strong><\/p>\n<p>KID&#8217;S CLUSTER es una iniciativa de refuerzo del cluster de productos infantiles en Catalu\u00f1a constituida en 2010 y dirigida a todas aquellas empresas que tienen el mercado infantil como su segmento principal.<\/p>\n<p>Actualmente, KID&#8217;S CLUSTER cuenta con m\u00e1s de cincuenta empresas y entidades asociadas, y aporta informaci\u00f3n estrat\u00e9gica de mercado y de los canales de venta a sus miembros para mejorar la competitividad, adem\u00e1s de potenciar las oportunidades de col \u2022 colaboraci\u00f3n en la generaci\u00f3n de propuestas de valores para los m\u00e1s peque\u00f1os.<\/p>\n<p>La iniciativa est\u00e1 abierta a todas las empresas y agentes privados o p\u00fablicos con presencia en Catalu\u00f1a y cuya actividad est\u00e9 relacionada con el segmento de productos infantiles (dirigidos en ni\u00f1os hasta 12 a\u00f1os).<\/p>\n<p>KID&#8217;S CLUSTER\u00ae forma parte del programa Catalonia Clusters de ACCI\u00d3N y disfruta de la acreditaci\u00f3n de gesti\u00f3n de clusters Bronce Label.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La Asamblea anual ordinaria de KID&#8217;S CLUSTER ha reunido los profesionales de diversos \u00e1mbitos que se vinculan al cl\u00faster que <a href=\"https:\/\/serhs.com\/es\/serhs-tourism-hoteles-se-incorpora-a-la-junta-directiva-de-kids-cluster\/\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":19,"featured_media":11831,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,129],"tags":[],"class_list":["post-11829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporacion-serhs","category-hoteles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SERHS TOURISM &amp; 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